Founded in 2021, Landvault rapidly became one of the largest builders in the metaverse, constructing immersive 3D worlds and digital twins in platforms like The Sandbox for brands including Mastercard, Red Bull, Heineken and the Abu Dhabi government. In 2022 it merged with ad-tech company Admix under CEO Sam Huber, combining metaverse construction with in-experience advertising technology at a $300M valuation.
Landvault's growth culminated in its acquisition by immersive-technology company Infinite Reality for $450M in 2024, as Infinite Reality closed a $350M investment round and pushed its own valuation to $5.1B.